Fransué — logo

I'm Fran. I build and manage projects with AI.

15+ years building end-to-end web, marketing and design solutions. Now I integrate it all with AI.

I help you find advanced AI solutions — and take them all the way to actually working.

Let's talk about your project

The same discipline as always, with a new tool in hand.

See what I do

For years I've worked in web development, design and marketing — and now I integrate it all with AI.

Anyone can build a demo. The hard part is that it still works six months later — wired into your systems, maintained, and used by a team that knows how. That's what I do.

Method

How I work

1

Diagnosis

I turn what you asked for into a brief with no room for interpretation, and I look at where you're starting from: what you've already built, what works and what gets in the way. Almost everyone skips this step — which is why almost everyone delivers, beautifully built, something nobody asked for.

2

Planning

I look outward — your market, your competitors, what your customers actually type into a search box — and inward: your documents, your processes, the way you say things. By the end, what your company knows stops living in three people's heads.

3

Design

Structure, copy and the full visual system, approved before anything gets built. This is also where we decide who will be able to edit what once the project is yours. Changing your mind here costs a conversation. Changing it later costs the work.

4

Production

I build in pieces and you review each one, instead of seeing everything on the last day. Launch lives inside this stage: shipping isn't a ceremony, it's the final step of building.

5

Follow-through

Support, maintenance, improvements and training for your team when they need it. You get the manual to run it, not a promise that I'll pick up the phone. What you don't get is the dependency.

All five stages run on a team of AI agents working from a documented method: nothing is produced without being written down and approved by you first. That's why you can check where the project stands whenever you want, without chasing anyone by email — and why, when it's done, you're left with something your team can keep alive on its own.

Track record

Track record

A few of the projects and organizations I've had the pleasure of working with.

  1. Today — AI Project Manager

    Independent

    I design and implement AI systems in production, on the client's own infrastructure.

  2. Foro Nacional por Colombia

    Portal redesign

    A high-traffic institutional portal, rebuilt without losing its archive.

  3. DAI — a USAID contractor

    Project Manager

    Digital projects for international development cooperation, with the accountability that requires.

  4. PAX · AFE Colombia · Fundación Manuel Mejía

    Web Designer / PM

    Civil society and foundations: tight budgets, high demands.

  5. TM Latin America (today TM Americas)

    Digital project management

    Six years on the account. International tourism marketing in English, Portuguese and Spanish.

  6. Universidad de los Andes

    Web Designer & PM

    More than a dozen academic platforms, coordinating across faculties.

Kennedy Space Center Visitor ComplexICON Park OrlandoFlorida's Space CoastThe Islands of The BahamasVisit Central Florida

At TM Latin America I managed digital projects for the brands the agency represented across Latin America.

Services

What I can do for you

A website managed and updated with AI
Web + AI

AI-managed website

I build your full site —design, content and structure— and connect it to an AI agent that helps you keep it alive, without depending on a developer for every change.

AI diagnosis — prioritized process map
Diagnosis

AI Diagnosis

I review your processes and hand you a clear map: what to automate first, in what order and at what effort — before you spend on tools you won't use.

Privacy and data sovereignty in AI use
Data sovereignty

Privacy & Data Sovereignty

I review what company information flows into the AI tools you already use, and set clear controls to protect it without slowing your team down.

Agentic web development, from planning to upkeep
Fundamentals

Agentic Web Development

An AI-built site doesn't have to read like one. I build it through an eleven-phase method with your sign-off at each step, so it says what your business actually does — not what a model made up.

Agentic graphic design: pieces consistent with your brand system
Brand

Agentic Graphic Design

Your fortieth piece should look as on-brand as your first. We fix your visual system once —logo, colors, type— and from there I produce flyers, posts and banners without reinventing the style each time.

Résumé

Résumé

Fifteen years across web development, design and project management — now integrated with AI. Below is the path: the companies, the projects and what I solved in each one.

Got an AI project you want to take to production?

Message me and we'll look at it together. I'll give you an honest read on where to start.